This is a fabulous article: How to Launch a Successful Blogger-Outreach Program in One Day
It expands on my observation that I wrote about yesterday: Tagging: The New Killer App. It also demonstrates that something like Technorati is the online version of a traditional clipping service. If people are discussing you or your company and they are tagging that content – then it’s gonna show up on Technorati. So, you need to throw this into your bag of tricks when it comes to marketing. And, the above article is a great example of how to get the Blogging world on your side.
